Figment Art Pack
Customizable Subscription Service
Website
For my senior capstone project I knew that I wanted to do something illustrative so the clear choice was to make an art supply company. The only problem with this was that I had to solve an issue in our current society so I decided to tackle to issues in the subscription box industry.
The main issue with this industry was that there was a lack of long turn subscribers. The reason behind this is because after 5 or more months the boxes tend to hold the same items, and the customer gets tired of the service, leading to the termination of their subscription.
The difference with figment is that the consumer gets to customize what comes inside of their box before it arrives at their house. Solving the issue that made customers lose interest in the first place.